Our Story & Mission

We Exist to Help Cleaning Businesses Win Online

Rankly Local was built with one focus — helping cleaning companies get more clients through better local SEO, professional websites, and honest marketing that actually works.

Work With Us → Our Services

Built for the Cleaning Industry

Every service, every strategy, every tool

100%

Niche focused
cleaning industry only

Our Story

Why We Started Rankly Local

We noticed a recurring problem working in digital marketing: cleaning businesses were being sold generic SEO packages that weren't built for local search. They were paying agency prices and getting template results — and most of the time, nothing actually changed on Google Maps.

Rankly Local was created to fix that. We built a niche agency from the ground up, focused entirely on the cleaning industry — learning the keywords, the competition, the directories, and the exact signals that push cleaning businesses into the Google Maps 3-pack.

We serve cleaning businesses across Canada and Australia with strategies that are tailored to their city, their competition, and their budget — not copied from a playbook built for someone else.

See How We Work →

Mission & Values

What We Stand For

These aren't words on a wall — they're decisions we make every day about how we work with clients.

Niche Over Everything

We only work with cleaning businesses. That means deeper expertise, faster results, and strategies built around your real competitors — not guesswork.

Radical Transparency

You'll always know exactly what we're doing, why we're doing it, and what it's achieving. No fluff reports, no mystery deliverables, no hiding behind jargon.

Results Before Revenue

We'd rather lose a client by being honest than keep one by over-promising. If something isn't working, we tell you. If a different approach will work better, we recommend it.

Fair Pricing Always

We price our services below the industry average intentionally — because we believe small cleaning businesses deserve professional marketing without enterprise price tags.

Long-Term Partnerships

We don't lock clients into contracts because we believe in earning your trust every month through work that delivers. Most clients stay because they want to, not because they have to.

Speed Without Shortcuts

We move fast — most clients see measurable ranking improvements within 60 days. But we never cut corners with black-hat tactics that could get your site penalised.

Our Team

The People Behind the Rankings

A small, focused team of SEO specialists, web designers, content writers, and digital marketers — all dedicated to one industry.

How we work

Remote-first team — we're distributed across time zones, which means faster turnarounds and near 24-hour coverage for our clients.

Every client gets a dedicated account manager who knows their business, their market, and their goals personally.

We use industry-standard tools — Ahrefs, Semrush, BrightLocal, Screaming Frog — and report everything in plain English.

Rayan J.

Founder & SEO Lead

7+ years in local SEO with deep expertise in Google Business Profile and cleaning industry search behaviour.

Nadia K.

Web Design Lead

Builds fast, conversion-focused websites for cleaning businesses. Obsessed with page speed and mobile UX.

Arif M.

Content & Link Building

Handles SEO content writing, link outreach, and citation management across Canadian and Australian markets.

Sara P.

Client Success Manager

Your main point of contact — ensures every client understands their results and feels supported throughout.

Why Cleaning Only?

Specialisation Is Our Competitive Advantage

Most agencies take any client in any industry. We deliberately don't. Here's why that benefits you.

We Know Your Keywords Already

We've researched cleaning industry keywords across dozens of cities. We don't start from zero with you — we start from ahead.

We Know Your Competitors

We've analysed thousands of cleaning business websites. We know what's working in your market before we even audit yours.

We Know Your Directories

From Homestars in Canada to ServiceSeeking in Australia — we know exactly where your citations need to live.

Faster Results, Less Learning Curve

Because we're not learning your industry from scratch, we implement faster and see results sooner than a generalist agency would.

What You Get	Rankly Local	Generic Agency
Cleaning industry expertise	✓	✗
Pre-researched competitor data	✓	✗
Industry-specific keyword library	✓	✗
Local citation expertise (CA & AU)	✓	✗
No lock-in contracts	✓	✗
Below-market pricing	✓	✗
Dedicated account manager	✓	✓
Monthly reporting	✓	✓

By the Numbers

Our Results Speak for Themselves

200+ Cleaning businesses ranked and grown

68 Average days to reach Google Maps #1

3.4× Average lead volume increase within 6 months

98% Client retention rate — month over month

Client Results

Trusted by Cleaning Business Owners

★★★★★

"Our old site looked like it was from 2010. The new one loads instantly and the quote form alone has doubled our leads."

Maria K.

Pristine Home Cleaning

★★★★★

"They actually understood the cleaning industry — pricing tiers, service areas, everything was laid out the way customers expect."

David J.

EcoSpark Cleaners

★★★★★

"Launched in two weeks exactly as promised. I can update prices and photos myself without calling anyone."

Sandra R.

BlueSky Maid Service

★★★★★

"Bookings went up almost immediately after launch. The site looks clean on phones, which is how most of our customers find us."

Tom P.

Crystal Clear Cleaning Co.

★★★★★

"Communication was great the whole way through. They explained every step and the final site exceeded what we expected."

Angela L.

SparkleWorks Cleaning

★★★★★

"Worth every dollar. Our booking form converts way better than the contact page our old site had, and it just looks more trustworthy."

Ryan H.

Northside Maid Services

Ready to Work Together?

Let's Get Your Cleaning Business to #1

Start with a free, no-obligation local SEO audit — and see exactly what it will take to outrank your competitors.

Get My Free Audit → Contact Us

No contracts · Free audit · Reply within 24 hours · Cleaning industry specialists